Dr.Julia N. Albrecht

University of Otago, New Zealand

Visitor pledges as a social marketing tool to encourage positive visitor behaviou

[12th May]
12.00- 12.30 PM

Dr Julia N. Albrecht is a Senior Lecturer in Tourism at the Department of Tourism, University of
Otago, New Zealand. Her research interests include tourism management and strategy for
sustainability, visitor management, guiding and interpretation, and nature-based tourism. Julia’s
work has been published in leading journals such as Annals of Tourism Research, Journal of
Sustainable Tourism, Tourism Management, and International Journal of Tourism Research,
among others. Julia is a co-editor of the Journal of Outdoor Recreation and Tourism as well as on
the Editorial Board of the Journal of Hospitality and Tourism Research. Julia is the sole editor of
the books Visitor Management in Tourism Destinations (2017, CABI) and Managing Visitor
Experiences in Nature-based Tourism (2021, CABI).