Dimitri Syrris is the Founder and CEO of Baotree, a pioneering technology platform dedicated to enabling sustainable initiatives through transparent, verifiable, and measurable impact. With over a decade of prior experience in the Ad-Tech sector—leveraging big data, analytics, and machine learning—Dimitri has consistently harnessed innovative technologies to drive meaningful outcomes. Over the past five years, Dimitri has guided Baotree from a visionary idea into a dynamic global solution, partnering closely with tourism businesses, conservation initiatives, communities, and foundations to track and amplify their sustainability journeys. Passionate about creating positive, lasting change, Dimitri believes deeply in the power of technology to unify fragmented efforts, foster trust, and unlock collective action for the benefit of nature, communities, and the planet.
Baotree is an innovative technology company dedicated to enabling sustainability and impact through precise, inclusive, and transparent data solutions. Since 2020, Baotree has equipped tourism organisations, hospitality businesses, and foundations to seamlessly track, measure, and verify their sustainability efforts, transforming positive intentions into tangible actions.
With a strong commitment to collaboration, Baotree partners closely with eco-tourism operators, conservation foundations, and socially responsible organisations to amplify their positive impact on communities and the environment. Leveraging Baotree’s user-friendly digital platform and mobile data collection app, Baotree ensures that every stakeholder—from on-the-ground teams to leadership—can confidently track and demonstrate their sustainability achievements.
Through partnerships across Africa and beyond, Baotree continues to shape the future of sustainable tourism, driving measurable outcomes and fostering trust in sustainability practices worldwide.
