Jon Danks is a senior tourism leader with a track record of developing high performing teams to drive commercial growth and brand engagement. Jon has worked for some of the world’s largest global brands, and has brought this experience into smaller organisations, gaining him a strong reputation across the Travel, Media, Technology, Financial Services & Government sectors. A strategic thinker, with vision and diplomacy and with several volunteer non-Exec roles under his belt, his most recent experience as Chief Executive Officer for a Pan African tourism trade association heralded a period of phenomenal global growth, accompanied with a focus on sustainable tourism.
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